Why Your Small Business Needs a Web Application Firewall
In the United States, small businesses account for 75% of registered businesses in the country. With over 28 million small businesses, Americans are becoming braver and many are launching businesses for themselves. These businesses are often independent—funding everything completely themselves. And as the world becomes more and more digitalized, within those 28 million businesses, 54% of them have created and manage their own websites.
As businesses continue to expand to online, business owners need to focus on aspects of their businesses that their counterparts ten years ago never had to consider—social media advertising, SEO, reviews, and website design and maintenance—just to name a few. With so many online activities that small businesses need to focus on, it can be difficult to build or even think of creating a security plan that protects that website that supports your online business.
Corporate businesses, especially tech giants like Google, Microsoft, Facebook and Amazon create large web security plans with multiple teams of developers and testers that search their websites for vulnerabilities—one example being Microsoft’s new Cyber Defense Operations Center as well as extremely sophisticated However, most small businesses cannot afford a fully-staffed team of developers and testers—let alone a huge cybersecurity focused defense center.
Small Businesses Need Website Security
What is a Web Application Firewall?
Cloudbric is a logic-based web application firewall solution that is able to detect the most elusive hack attacks. Normal WAF services use signature-based pattern-matching recognition software to determine if incoming or outgoing traffic have good intentions. This means that their recognition software only recognizes currently known hack attacks. However, that method is not highly accurate because hackers constantly change their method of attack. Unlike our competitors, Cloudbric uses WAPPLES, a Logic Analysis Engine that recognizes the characteristics of hackers and applies those learnings to recognize the characteristics of attacks versus real website visitors.
In a time where one million malware attacks are released every day, enterprises all over the world are investing millions of dollars in cyber security. Although we often hear about large companies being targeted by hackers, small businesses are not exempted of these attack threats. Most hackers target SMBs and will most likely continue to target them for their lack of security. In response, SMB owners need to take control of their websites and increase their security. Small businesses do not need to invest the millions of dollars needed to protect their websites from hack attacks. They too can have enterprise-level security by using a strong logic-based web application firewall that blocks hackers’ attempts by blocking their malicious incoming and outgoing traffic.